That’s one reason I use tags: I tag to remember context.
When I get an email from someone and the tag says “M30 Launch”, I think Ah, this was somebody who was at my book launch 3 years ago! Or when the tag says “HCW Translator” I think, Of course! This guy translated my How to Change the World book to Nepalese.Tags are my replacement mechanism for underexploited neurons.
With 8000+ people in my database, and only slightly more neurons in my brain, that’s very useful!
Tags are even more useful when I want to reach out to everyone who organized a class with me (tag “Business Partner”). Or when I want to send an email to people who stayed in my house (tag “House Guests”). Or when I want to contact those who asked for my availability as a speaker (tag “Speaking Requests”).
That’s the other reason I use tags: I tag to refresh connections.
I have a recurring task called “Tag Them! Tag Them All!” (or something similar) on my To Do list. Every day, at the end of the night, I take two minutes to tag those I have been in contact with that day. That’s how you grow a mountain of connections. By adding two minutes. Every day. For four years.
The thing is, I didn’t start tagging people when I had 8,000 contacts.
I started when I had only a few hundred.
How many contacts do you have? How many tags?
And what should your database look like in 4 years?